Oppositions and appeals
Procedural work (refusal responses, oppositions, appeals)
120 EUR / hour+ VAT
Estimate on request.
Last updated:
Disputes and litigation · Infringement notices
Stop someone copying your brand with a well-drafted letter
An infringement notice is the letter asking someone to stop using your trademark or other IP right within a set deadline. It is usually the first step and often the only one, because it settles the conflict without court. Brand New IP drafts and sends the letter, negotiates with the other side and also helps when you're the one who received such a letter.
We send cease and desist letters to those using your mark, request takedowns on marketplaces and social media, and answer letters you receive.
Procedural work (refusal responses, oppositions, appeals)120 EUR / hour + VAT
Your first consultation is free.
Who it’s for
This is for you if…
- A competitor uses a name or logo that resembles your trademark
- You find products bearing your mark sold without permission on eMAG, Amazon, OLX or Facebook
- Someone registered a domain or social media account with your brand name
- You received a letter yourself and want to know if the claim holds up
What’s included
What we do for you
- Checking your rights and the evidence before any letter goes out
- Drafting the cease and desist letter, with the legal basis, clear demands and a compliance deadline
- Reporting infringements to platforms such as eMAG, Amazon, Meta or Google, following each one's procedure
- Negotiating with the other side: a sell-off period, rebranding, a coexistence agreement
- A written undertaking in which the other side commits to stop
- Reviewing and answering letters you receive
- Customs intervention requests to the Romanian Customs Authority for counterfeit goods
How it works
The steps, one by one
Step 1: Check the infringement
We look at your rights, what the other side is doing and the risk of the letter backfiring.
Step 2: Collect the evidence
We save dated evidence: screenshots, links, the invoice from a test purchase.
Step 3: Send the letter
We draft the letter, show it to you and send it.
Typical time: Compliance deadline usually 10 days
Step 4: Negotiate or escalate
If the other side responds, we negotiate the terms. If they ignore the letter, we discuss opposition, cancellation or a lawsuit.
Costs
What it costs
Official fees are paid to the office (OSIM, EUIPO or WIPO), carry no VAT and may change. Your first consultation is free.
Documents
What we need from you
- Your trademark registration certificate or application number
- Evidence of the infringement: links, screenshots, photos, invoices
- Whatever you know about the other side: company, website, address
- The letter you received, if you're the one accused
Frequently asked questions
Questions about infringement notices
What should a cease and desist letter include?
An effective letter identifies your right (the mark, its registration number and date), describes the infringement precisely with evidence, and states clearly what you want: stop using the sign, withdraw the products, transfer a domain. It sets a compliance deadline and says what happens if it's ignored. Tone matters, since exaggerated threats can later be used against you.
Can I send a cease and desist letter if my trademark isn't registered yet?
You can, but your position is weaker. With a pending application, you can tell the other side you'll enforce your rights once the mark is registered. Without one, you have to rely on other grounds such as unfair competition, copyright in the logo or your trade name, which are harder to prove. If you haven't filed yet, file before you send the letter.
What should I do if I received a trademark infringement letter?
Don't ignore it, and don't reply in the heat of the moment. First check whether the mark is registered, for which goods and services, since when, and whether it's actually used. Many letters demand more than the law allows. Send it to us before the deadline: we'll tell you whether the claim holds up and prepare a reply or a settlement proposal.
How do I get products copying my brand removed from Amazon or eMAG?
Big marketplaces have their own procedures for reporting IP infringements, and a registered trademark makes your report much stronger. Amazon has Brand Registry, and Meta has dedicated forms for Facebook and Instagram. We prepare the report with your registration number and evidence, follow the platform's response and go back to it if the listings reappear.
How much does an infringement notice cost?
We work at the hourly rate of 120 EUR plus VAT. A simple letter with clear evidence usually takes little time; cases involving negotiation or several platforms take longer. You get an estimate before we start. If you have a watch subscription, one infringement notice per year is included in the package.
Related services
- IP litigationIn-house representation in disputes over trademarks, designs, copyright and unfair competition: infringement, cancellation in court, challenges to OSIM rulings.
- Trademark watchA watch subscription covering OSIM, EUIPO and WIPO. We alert you, assess the risk and file oppositions on time.
- Domain namesWe plan domains alongside your trademark and recover domains registered in bad faith, through UDRP at WIPO for .com and others or the routes available for .ro.
Let’s talk about your trademark.
The first consultation is free. We’ll tell you honestly what can be protected, how and what it costs, before you pay anything.