Trademark strategy
The first consultation is free. We settle the mark type, Nice classes and territory before you pay a single fee.
Services
Services for every stage in your trademark’s life
Brand New IP helps before launch, at registration, after registration and when a dispute comes up. Pick the stage you’re at or search for the service you need.
Before launch
Before you invest in a name, logo and packaging, we check the mark is free and set the protection strategy.
Trademark availability search
We search the OSIM, EUIPO and WIPO registers for identical and similar marks and give you a written opinion on the risks.
Registration
We file and follow your application at the right office: OSIM for Romania, EUIPO for the whole EU, WIPO for the rest of the world.
Trademark registration
Filing and follow-up with OSIM, EUIPO and WIPO, through to the certificate. Fixed, published fees; official fees shown separately.
After registration
A registered mark needs watching, keeping up to date and renewing every 10 years.
Trademark watch
A watch subscription covering OSIM, EUIPO and WIPO. We alert you, assess the risk and file oppositions on time.
Trademark renewal
We renew OSIM, EUIPO and WIPO trademarks for another 10 years, for all goods and services or just some of them.
Trademark recordals
We record changes of name or address, assignments, licences and limitations of the goods list at OSIM, EUIPO and WIPO.
Disputes and litigation
Provisional refusals, oppositions, appeals, infringements and litigation. We handle representation in-house.
Provisional refusal response
We analyse the OSIM or EUIPO refusal, build the arguments and evidence, and file the response on time. Also if you filed the application yourself.
Oppositions and appeals
We file oppositions at OSIM and EUIPO against lookalike marks, answer oppositions you receive and take the case further on appeal when needed.
Cancellation and revocation
We seek invalidity of marks filed in bad faith or over earlier rights and revocation of marks unused for 5 years. And we defend your mark if it is attacked.
IP litigation
In-house representation in disputes over trademarks, designs, copyright and unfair competition: infringement, cancellation in court, challenges to OSIM rulings.
Infringement notices
We send cease and desist letters to those using your mark, request takedowns on marketplaces and social media, and answer letters you receive.
Other IP rights
Beyond trademarks: designs, patents, copyright, domain names, contracts and IP audits.
IP contracts
We draft and review licences, assignments, coexistence agreements and copyright transfers, then record them with OSIM or EUIPO when needed.
Designs
We register designs at OSIM, EU designs at EUIPO and international designs through the Hague System, for products, packaging and interfaces.
Patents
We help you find out whether your invention is patentable and coordinate the filing at OSIM, the European Patent Office or via PCT, with patent specialists.
Copyright
We explain what copyright protects, how to build proof of prior creation, how to transfer or license the rights and what to do when your work is copied.
Domain names
We plan domains alongside your trademark and recover domains registered in bad faith, through UDRP at WIPO for .com and others or the routes available for .ro.
IP audit
We inventory your trademarks, designs, domains and contracts, find the gaps in protection and give you a renewal calendar and a list of priorities.
No service matches your search. Write to us and we’ll tell you if we can help.
| OSIM | EUIPO | International | |
|---|---|---|---|
| Territory | Romania | All 27 EU member states, under one title | The countries you choose, through the Madrid System (WIPO) or national filings |
| Typical timing | usually 6–8 months without oppositions | usually 4–6 months without oppositions | usually 12–18 months, depending on the countries |
| Fee structure | fixed fee with 1 class included + a fee per extra class + OSIM official fees, which depend on the mark type and the number of classes | fixed fee with 1 class included + a fee per extra class + EUIPO official fees (the basic fee covers the first class) | WIPO basic fee + a fee for each designated country + correspondent fees where needed; quote on request |
| When it makes sense | you sell mainly in Romania or want a cheaper first step | you sell in several EU countries or online to EU customers | you export outside the EU: the UK, the US, Switzerland, Moldova and others |
The options can be combined. An OSIM mark can be the basis of an international application, and for 6 months after filing with OSIM you can claim the same priority date at EUIPO or in other countries.
The EU trademark has one drawback worth knowing: it's a single title, so an earlier mark in just one member state can block the whole application. If that happens, the application can be converted into national applications in the countries where there's no conflict.
Let’s talk about your trademark.
The first consultation is free. We’ll tell you honestly what can be protected, how and what it costs, before you pay anything.